Learn more about the 4 pieces of Pinterest marketing and SEO strategy: Label boards with keywords and optimise for user’s search intent, add call to actions to images and optimise for mobile, concentrate on growing the number of repins instead of followers and pin often.
An inspirational social wall on your website helps potential customers to view your products in a real-life context and discover how they are used by others like them. Displaying a social media feed and 'social proof' from peers on a product page increases the conversion rates and dwell time on your site
Four ways to launch influencer marketing that do not require a huge budget: Create a competition, use your employees as launchpad, celebrities leading by example, and create a tribe of most influential customers
Concrete examples how forward-thinking brands have a long-term approach to influencer marketing and how they use three different groups, employees, celebrities, and consumers, to increase the reach of the content and conversion rates on their digital services.