All-in-one UGC Platform for brands and social commerce
Thousands of marketers gather, moderate, and display user-generated content campaigns with Flockler. Embed social proof on any website, webshop, and digital screen to raise awareness and drive conversions.
Trusted by 1000+ brands
Inspiration and ideas for your user-generated content campaigns
United Nations Foundation
Charities and nonprofits like United Nations Foundation raise awareness and drive donations with user-generated content campaigns. The #EqualEverywhere campaign asks visitors to join the fight for an equal world.
Learn more →
GoPro
GoPro gathers consumer generated content, images and videos, with an upload form on their website. The best entries are shared on their official Instagram account with the hashtag #GoProAwards. Flockler makes it easy for GoPro to display all UGC in one place.
Worktop Express
What if your brand could be the talk of the town with just a few Instagram hashtags? Worktop Express asked their customers to share home projects made with their products on Instagram in a hashtag campaign. With Flockler's hashtag filters, now the same campaigns bring genuine social proof to their store.
Have you already created user-generated content campaigns for your brand?
How to start a user-generated content campaign
Collect user-generated content from your favourite social channels
Gather UGC and hashtag campaign feeds from social media channels like Instagram and X (formerly Twitter). In addition to social media streams, you can gather reviews and custom posts directly on your website with a branded upload form.
Moderate UGC campaigns
You decide what shows on your website. You choose if the content is stored in a moderation queue or displayed automatically.
If you change your mind later, it’s just one click to hide any UGC campaign posts from your website.
Blacklists for users and inappropriate keywords help to block bots that might pick your popular hashtag.
Why do brands create user-generated campaigns?
Build awareness and increase reach
Social media channels prioritise posts from our friends, and companies typically pay to get more visibility for their content in our social feeds.
That’s why UGC and influencer campaigns have become so popular these days – your branded hashtag feeds get more eyeballs and engagement without pay-per-click costs. Brands like GoPro, United Nations, Metallica, and thousands of others create user-generated content campaigns to build awareness and increase reach.
Add social proof to increase sales
We’ve always asked our family and friends for recommendations on which products and services to buy. Influencer marketing has existed since the early days of commercial radio and magazines.
Through social media, gathering reviews is faster and easier than ever before. The authentic UGC from peers helps new customers make purchase decisions. Social proof is one of the key reasons why brands display social media feeds on websites.
Why choose Flockler’s UGC Platform for your next campaign
Show consumer generated content on websites, webshops, and digital displays. One Flockler plan covers all use cases.
Create a custom design for your social media feed and match the look & feel with your brand guidelines.
Gather user-generated content from Instagram, X, TikTok, Facebook, and more. Display all UGC in one place.
Add Walls, Grids, Carousels, and Slideshows to any digital service. We don’t limit the page views and number of embeds.
The Flockler UGC platform allows you to review all UGC in advance, hide unwanted posts at any time, and create blacklists.
With the Commerce add-on, your Instagram feeds become shoppable. Integrate products from any webshop into Flockler without any tech skills and tag products to social media feeds.
Flockler UGC platform is intuitive and easy to use, but our customers love the helpful support via chat and email.
UGC can raise legal questions in your organisation. Flockler is built with the GDPR and other local privacy laws in mind.