The best medicine for the drop in reach is to engage your customers in creating content. However, all companies need a robust social media advertising strategy, and paid social will help you to amplify your organic reach.
Read blog postHow do you build engagement with your personal profile? We listed six tips helping your employees to increase engagement on social channels.
Read blog postDo you feel that despite all the efforts and high-quality content, the blog doesn’t seem to drive organic search traffic through Google and convert visits to paying clients? Here are 10 steps to follow for content marketing success.
Read blog postHow to make your blog post shareable? We listed 13 concrete tips on how to make your content stand out and get more shares on social channels.
Read blog postAfter reading this post, you should have a concrete and actionable plan on how to run a successful Facebook competition.
Read blog postWord-of-mouth and authentic recommendations by our peers are the most effective marketing, and education marketing makes no exception to the rule. The marketing is co-created with the audience and transforming over time.
Read blog postLearn how e-commerce sites; Finnish Design Shop, TaylorMade Golf and GlassesUSA, are using different content marketing strategies to drive conversions.
Read blog postThe most forward-thinking brands let these most engaged and influential customers tell their story, showcasing the brand’s products in actual use. They encourage these micro influencers to share feedback on social channels and place a call-to-action on all the marketing materials online and offline.
Read blog postThree concrete examples on how to add social content to your e-commerce site: Inspirational social wall on your homepage, user-generated content tagged with products and social proof on a product page
Read blog postWhen it comes to marketing and sales, word-of-mouth is always more efficient than direct ads. Displaying user-generated content on your e-commerce site helps marketers to create social proof, improve engagement and reach, increase the amount of inspirational content and boost conversion rates.
Read blog postLearn more about the 4 pieces of Pinterest marketing and SEO strategy: Label boards with keywords and optimise for user’s search intent, add call to actions to images and optimise for mobile, concentrate on growing the number of repins instead of followers and pin often.
Read blog postAn inspirational social wall on your website helps potential customers to view your products in a real-life context and discover how they are used by others like them. Displaying a social media feed and 'social proof' from peers on a product page increases the conversion rates and dwell time on your site
Read blog postFour ways to launch influencer marketing that do not require a huge budget: Create a competition, use your employees as launchpad, celebrities leading by example, and create a tribe of most influential customers
Read blog postConcrete examples how forward-thinking brands have a long-term approach to influencer marketing and how they use three different groups, employees, celebrities, and consumers, to increase the reach of the content and conversion rates on their digital services.
Read blog postLearn how brands are building influencer marketing campaigns to build awareness and strengthen brand image, increase social engagement and interactions, improve conversions, and gain customer insight.
Read blog postCreate your own social hub or bring social content into your existing websites, applications, ecommerce sites and other services.
