How to embed Pinterest Boards and Profiles on any website

Pintest Board for website example

In this article, you will learn how to embed Pinterest Boards and Profiles on any website. Choose one or multiple Boards and Profiles, and display Pins together with social feeds from Instagram, Facebook, TikTok, YouTube, and more.

Brands invest time creating inspiring Pinterest Boards, but you don’t often see Pins embedded on WordPress or other websites. One reason is the limited embedding options that Pinterest provides for brands compared to other social media channels.

Pinterest has a native widget to embed pins and boards on websites, but you can’t:

  • Customize the look & feel to match your brand.
  • Choose from multiple Pinterest feed layouts and use the best one depending on the page and digital service.
  • Combine Pins from multiple boards and users.
  • Show Pinterest feeds together with other social media channels.

❌ Pinterest’s native solution doesn’t tick all the boxes for brands – any social media integration should fit seamlessly into the company website's branding and content hierarchy.

✅ That’s why brands choose tools like Flockler to embed social media feeds on websites. With Flockler, you are in full control of the Pinterest feed layout but, at the same time, the integration doesn’t require any technical skills.

For example, you can change colours to match your website’s design, pick a social feed layout that fits a specific page and digital platform, and mix Pinterest feeds with other social media channels - all without bothering your website developer.

How to embed Pinterest Boards on any website

Pinterest wall for websites example

Here’s a three-step guide on how to embed Pinterest Boards and Profiles on any website:

  1. Set up a live feed from Boards and Profiles
  2. Choose one of the Pinterest feed layouts
  3. Embed Pins on any website

1. Set up a live feed from Boards and Profiles

Get started by signing up for Flockler’s free trial and then navigating to set up live-updating Pinterest feeds.

Choose Pinterest from the available channels.

Choose social media channel on the Flockler app
On the Flockler app, you can create multiple Pinterest feeds and mix the content together with other channels

Next, copy and paste the Pinterest Board or Profile URL to the field that Flockler displays. Depending on the URL, Flockler will automatically show you options.

Add Pinterest Board to the Flockler app

The last step is to decide if you’d like to review Pins before displaying them on your site - or show them automatically. If there’s no specific reason for moderation, go with the automated option.

Social media moderation settings on the Flockler app

2. Choose one of the Pinterest feed layouts

Now, select the layout for your Pinterest feed. You can create as many as you like, and each of them comes with a unique embed code and customization options. This guarantees that all your websites and digital services will have an optimal look & feel for the Pinterest feed.

Choosing Pinterest Board layout
On the Flockler app, you can create an unlimited number of layouts and embed them on any digital service.

3. Embed Pins on any website

Finally, copy and paste the embed code to your website’s HTML – you can embed the Pinterest feed on any website.

Pinterest Board embed code example

From Flockler’s help section, you can find tutorials for WordPress, Wix, Squarespace, Webflow, Shopify, and more.

If you are looking to embed a Pinterest feed on WordPress, we recommend downloading the social media feed plugin for WP.

If you’d like to customize the colours and elements of your layout, click 'Edit styles & settings'. You can even add custom CSS to make more changes than Flockler’s WYSIWYG tools allow you to do.

And that’s it – whether you have picked a Social Wall, Grid, Carousel, or Slideshow, your Pinterest Board embed on a website helps you drive traffic to your Boards and Profiles, increase engagement, and grow your follower count.

Example of a Pinterest Board carousel
Flockler’s Carousel layout for Pinterest Board feed is an excellent choice for your homepage.

If you have any questions or issues with a specific website builder, don’t hesitate to contact the Flockler live support team.


With Flockler, you can gather and display social media feeds from your favourite channels. See the full list of supported content types and sources

Flockler helps marketers like you to create social media feeds and display user-generated content on any digital service. Keep your audience engaged and drive sales.

Book a demo Start your 14-Day Free Trial
Start your 14-Day Free Trial